Roku Inc (ROKU)

Currency in USD
154.35
+0.71(+0.46%)
Closed·
153.53-0.80(-0.52%)
·
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Fair Value
Day's Range
153.85155.07
52 wk Range
78.53159.89
Key Statistics
Prev. Close
153.64
Open
154.48
Day's Range
153.85-155.07
52 wk Range
78.53-159.89
Volume
1.43M
Average Vol. (3m)
3M
1-Year Change
51.6506%
Book Value / Share
19.12
Fair Value
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Fair Value Upside
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ROKU Scorecardpro icon
Company’s Health
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Fair Value
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Fair Price
Upside
Price Target
162.33
Upside
+5.17%
Members' Sentiments
Bearish
Bullish
ProTips
Net income is expected to grow this year

Roku Inc News & Analysis

Show more

Technical Analysis

Summary
Strong Sell
Sell
Neutral
Buy
Strong Buy
Neutral
Technical Indicators
Buy
Moving Averages
Sell

Analyst Ratings

7 Buy
20 Hold
0 Sell
Ratings:
27 analysts
Overall Consensus
Neutral

Analysts 12-Month Price Target:

Average 162.33
(+5.17% Upside)
Firm
ArticlePositionPrice TargetUpside / DownsideFrom Price TargetActionDate
JPMorgan
Hold160.00+3.66%-New CoverageAug 24, 2026
Wells Fargo
Hold165.00+6.90%-DowngradeAug 14, 2026
UBS
Hold172.00+11.44%126.00MaintainAug 07, 2026
Seaport Global Securities
Hold---DowngradeAug 07, 2026
Needham
Buy170.00+10.14%-MaintainAug 07, 2026

Roku Inc SWOT Analysis


Market Dominance
Maintaining leadership across major retailers while capturing 46% of U.S. streaming hours, Roku demonstrates resilience despite intensifying competition from Fire TV and Vizio
Amazon Partnership Impact
The exclusive Amazon DSP integration delivers unique audience matching capabilities, potentially generating substantial high-margin revenue with significant EBITDA contribution
Analyst Consensus
Average price target stands at $140 across major firms, with upgrades reflecting confidence in profitability expansion and strategic partnerships
Platform Revenue Surge
Roku targets platform revenue growth exceeding 20% in 2026, driven by Amazon DSP integration, political advertising, and enhanced monetization strategies
Read full SWOT analysis

Roku Inc Earnings Call Summary for Q1/2026

  • Roku Q1 2026 EPS of $0.57 beat estimates by 78%, revenue reached $1.25B vs. $1.2B expected; stock rose 3.51% to $113.15 after-hours.
  • Strong performance driven by increased user engagement and advertising revenue growth, with YoY revenue up 15% and market cap at $17.1B.
  • Company provides optimistic 2026 guidance with EPS forecasts ranging $0.39-$0.83 for upcoming quarters, expecting continued growth momentum.
  • CEO emphasized strategic focus on enhancing user experience and expanding advertising offerings through innovation and data analytics optimization.
  • Key risks include intense streaming competition, potential regulatory changes affecting ad revenue, and economic uncertainties impacting consumer spending.
Last Updated: 04/30/2026, 06:14 PM
Read Full Transcript

Earnings

Latest Release
Aug 06, 2026
EPS / Forecast
1.08 / 0.60
Revenue / Forecast
1.35B / 1.3B
EPS Revisions
Last 90 days

ROKU Income Statement

Compare ROKU to Peers and Sector

Metrics to compare
ROKU
Peers
Sector
Relationship
P/E Ratio
64.4x7.8x5.5x
PEG Ratio
0.100.080.01
Price / Book
8.1x2.2x1.8x
Price / LTM Sales
4.4x0.9x1.2x
Upside (Analyst Target)
5.2%40.9%30.2%
Fair Value Upside
Unlock15.9%17.8%Unlock

Roku, Inc., together with its subsidiaries, operates a TV streaming platform in the United States and internationally. The company operates in two segments, Platform and Devices. Its streaming platform allows users to find and access TV shows, movies, news, sports, and others, as well as offers digital advertising services. The company also sells streaming players, Roku-branded TVs, smart home products and services, audio products, and related accessories. Roku, Inc. was incorporated in 2002 and is headquartered in San Jose, California.

Employees
3600

Ownership

Ownership Overview

Type
Common Stock Held% of Shares OutstandingMarket Value
Mutual Funds & ETFs
49.39M33.28%7.59B
Other Institutional Investors
72.41M48.79%11.13B
Public Companies & Retail Investors
26.62M17.93%4.09B
Total
148.42M100.00%22.8B

Top Holders

Holder
% of holding
Shares Held
Date Reported
Value (In 1,000s)
BlackRock, Inc.9.02%13,381,9802,056,007
Vanguard Capital Management, LLC4.56%6,772,4491,040,519

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FAQ

What Is the Roku (ROKU) Stock Price Today?

The Roku stock price today is 154.35 USD.

What Stock Exchange Does Roku Trade On?

Roku is listed and trades on the Nasdaq Stock Exchange.

What Is the Stock Symbol for Roku?

The stock symbol for Roku is "ROKU."

What Is the Roku Market Cap?

As of today, Roku market cap is 22.87B USD.

What Is Roku's Earnings Per Share (TTM)?

The Roku EPS (TTM) is 2.32.

When Is the Next Roku Earnings Date?

Roku will release its next earnings report on Nov 04, 2026.

From a Technical Analysis Perspective, Is ROKU a Buy or Sell?

Based on moving averages and other technical indicators, the daily buy/sell signal is Sell.

How Many Times Has Roku Stock Split?

Roku has split 0 times.

How Many Employees Does Roku Have?

Roku has 3600 employees.

What is the current trading status of Roku (ROKU)?

As of Sep 21, 2026, Roku (ROKU) is trading at a price of 154.35 USD, with a previous close of 153.64 USD. The stock has fluctuated within a day range of 153.85 USD to 155.07 USD, while its 52-week range spans from 78.53 USD to 159.89 USD.

What Is Roku (ROKU) Price Target According to Analysts?

The average 12-month price target for Roku is 162.33 USD, with a high estimate of 205 USD and a low estimate of 150 USD. 7 analysts recommend buying the stock, while 0 suggest selling, leading to an overall rating of Neutral. The stock has an +5.17% Upside potential.

What Is the ROKU Premarket Price?

ROKU's last pre-market stock price is 154.90 USD. The pre-market share volume is 1,450.00, and the stock has decreased by 1.26, or 0.82%.

What Is the ROKU After Hours Price?

ROKU's last after hours stock price is 153.53 USD, the stock has decreased by -0.80, or -0.52%.
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