3 Undervalued Stocks to Buy in a Rotating Market

Published 02/18/2026, 12:24 PM
  • Market rotations create both challenges and opportunities.
  • As leadership in the stock market keeps shifting, investors have a window to pick up quality companies trading below fair value.
  • Below, we highlight three stocks that stand out for robust financial health, unique sector tailwinds, and technical setups hinting at recovery potential.

The market’s recent rotation has created compelling opportunities for savvy investors willing to look beyond the crowded mega-cap trades. In this environment, market players are seeking undervalued stocks in resilient sectors that can weather volatility and capitalize on tailwinds.

Here are three companies currently trading below fair value that deserve a closer look amid the current backdrop.

1. Keurig Dr Pepper

  • Sector: Consumer Staples
  • Market Cap: $39.6 Billion
  • Fair Value Estimate: $35.34 (+21.3% Upside)

Keurig Dr Pepper (NASDAQ:KDP), a leading beverage company with a portfolio spanning coffee, soft drinks, and energy beverages, is well-positioned in the consumer staples sector, which has emerged as a rotation winner amid the shift to value stocks.

KDP is trading at $29.13, with a fair value of $35.34 and 21.3% upside.Keurig Dr Pepper Chart

Source: InvestingPro

Despite its strong brand portfolio and consistent execution, KDP trades at a meaningful discount to beverage peers like Coca-Cola and PepsiCo. The stock offers an attractive dividend yield with room for continued payout growth, supported by robust free cash flow generation.

 

2. Cooper Companies

  • Sector: Healthcare
  • Market Cap: $16.1 Billion
  • Fair Value Estimate: $95.54 (+16.6% Upside)

Cooper Companies (NASDAQ:COO), a global medical device firm specializing in contact lenses and women’s health products, operates in the healthcare sector, which has shown resilience and outperformance in the ongoing rotation away from growth-heavy names.

COO is currently at $81.94, versus a fair value estimate of $95.54 and 16.6% implied upside.Cooper Companies Chart

Source: InvestingPro

Analyst targets span $91.00 to $100.00, with the latest Needham note highlighting manageable competition and ongoing high-single-digit EPS growth. Tailwinds include innovation in contact lenses, double-digit growth in fertility-related surgical products, and margin expansion.

3. Matador Resources

  • Sector: Energy
  • Market Cap: $5.6 Billion
  • Fair Value Estimate: $69.20 (+46% Upside)

Matador Resources (NYSE:MTDR), an independent energy company focused on oil and natural gas exploration in the Permian Basin, is riding the wave of the energy sector’s 21% YTD surge in the current rotation.

MTDR is priced at $47.39, with a fair value estimate of $69.20, marking a jaw-dropping 46% upside.Matador Chart

Source: InvestingPro

Analyst targets cluster between $56.53 (average) and $85.00 (high), supporting the upside thesis. Matador’s tailwinds include soaring 23.6% revenue growth, a robust 4.9% free cash flow yield, and 20%+ ROE.

Bottom Line

Market rotations create both challenges and opportunities. While momentum-driven investors chase the latest themes, value-oriented investors with a long-term perspective can use these periods of dislocation to accumulate shares of quality businesses at attractive prices.

Whether you’re a novice investor or a seasoned trader, leveraging InvestingPro can unlock a world of investment opportunities while minimizing risks amid the challenging market backdrop.

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Disclosure: This is not financial advice. Always conduct your own research.

At the time of writing, I am long on the S&P 500, and the Nasdaq 100 via the SPDR® S&P 500 ETF, and the Invesco QQQ Trust ETF. I am also long on the Technology Select Sector SPDR ETF. I regularly rebalance my portfolio of individual stocks and ETFs based on ongoing risk assessment of both the macroeconomic environment and companies’ financials.

The views discussed in this article are solely the opinion of the author and should not be taken as investment advice.

Follow Jesse Cohen on X/Twitter @JesseCohenInv for more stock market analysis and insight.

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