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Up 36% in 2021, is Harley-Davidson Still a Buy?

Published 04/29/2021, 09:55 AM
Updated 04/29/2021, 10:01 AM
© Reuters.  Up 36% in 2021, is Harley-Davidson Still a Buy?

Harley-Davidson (NYSE:HOG) is an iconic brand in the motorcycle space. And on April 19 it reported impressive results for the last quarter. Its stock price has been on the ascent since, and we think there could be much upside remaining because HOG is executing initiatives as part of a five-year strategic plan. Hop on. Let’s take a ride and a closer look at the name.Iconic motorcycle manufacturer Harley-Davidson, Inc. (HOG) reported solid financials in its recently released report for the first quarter, ended March 31, 2021. While its revenue from its motorcycles segment increased 13% year-over-year to $1.02 billion for the quarter, its revenue from its parts and accessories business increased 11.3% year-over-year to $149.86 million. Its net income came in at $259.14 million, up 271.8% year-over-year, and its non-GAAP EPS increased 273.3% year-over-year to $1.68.The stock is up 11.5% since reporting the results on April 19. HOG closed yesterday’s trading session at $49.92 after hitting its $50.15 52-week high.

Regarding a tariff rate hike by the European Union, the HOG released a statement on April 19 confirming that it will challenge the decision on the grounds that it is at odds with the notion of free trade and will create a competitive disadvantage for HOG’s products versus its European competitors’. The news had little impact on investors’ optimism about the stock.

Click here to check out our Automotive Industry Report for 2021

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