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Mazda vows to stay independent despite deeper ties with Toyota

Published 01/17/2018, 10:39 AM
Updated 01/17/2018, 10:40 AM
© Reuters. FILE PHOTO: A Mazda Motor Corp. logo is pictured at the International Auto Show in Mexico City

DETROIT (Reuters) - Japan's Mazda Motor Corp (T:7261) on Wednesday said that while it is deepening its development and production partnership with Toyota Motor Corp (T:7203), the small automaker would remain a company independent from its much bigger rival.

Mazda and Toyota last week said they will build a $1.6 billion joint assembly plant in Alabama, and the two companies are working together to develop electric cars, automated driving systems and connected vehicles.

"Despite this technology partnership, Mazda intends to remain an independent company," Masahiro Moro, president and CEO of Mazda's North American operations, said at an auto industry conference in Detroit.

"We are driven to make cars and SUVs our way, focusing on making driving better."

Latest comments

mazda lost its way for so many reasons that it now requires a book unto itself. toyota threw it a hook for the mazda group think sales that might be left. the nugget here is subaru is playing by mazda's old playbook and seemingly not recognizing the company changing pitfalls. i'm not here to help either mazda or subaru and my established guidance fee's would leave them guessing. meanwhile and going forward, don't expect much from either, save more cupholders.
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