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Interactive Strength secures global distribution deal with WOODWAY USA

EditorIsmeta Mujdragic
Published 02/26/2024, 07:25 AM
© Reuters.

AUSTIN - Interactive Strength Inc. (NASDAQ:TRNR), a specialty fitness equipment producer, has announced an exclusive global distribution agreement with WOODWAY USA Inc., a leading treadmill manufacturer. This partnership is expected to considerably boost TRNR's net revenue, with projections between $15 million and $20 million for 2024.

Under the agreement, WOODWAY has committed to an initial purchase order of 2,150 units of TRNR's CLMBR, a vertical climbing machine designed for full-body workouts. This order is anticipated to generate over $7 million in net revenue for TRNR. The company has confirmed its readiness to fulfill the order, having secured more than 2,200 units of CLMBR inventory following the recent acquisition of the product's assets.

Trent Ward, Co-Founder and CEO of TRNR, expressed high expectations for the growth potential of the CLMBR, both domestically and internationally. Eric Weber, WOODWAY’s Director of Sales and Marketing, highlighted the diverse commercial applications of CLMBR, from replacing traditional gym equipment to being featured in group fitness rooms.

The deal, which marks the start of a five-year term with potential extensions, also includes the issuance of 800,000 warrants to WOODWAY. This strategic move aims to further align the interests of both companies.

The majority of the revenue from CLMBR sales is anticipated to come from the United States in 2024. However, the international demand is also expected to be significant, leveraging WOODWAY’s global presence in over 100 countries. Plans are already in place for CLMBR to be sold in more than 10 countries throughout the year.

The company, known for its innovative specialty fitness equipment and digital fitness services, operates under two main brands: CLMBR and FORME.

This article is based on a press release statement from Interactive Strength Inc.

InvestingPro Insights

Amidst the promising developments with WOODWAY USA Inc., Interactive Strength Inc. (NASDAQ:TRNR) navigates a challenging financial landscape. The company's commitment to expanding its market reach through strategic partnerships is evident, but a closer look at the financial data reveals underlying concerns. With a market capitalization of just $9.16 million, TRNR's financial metrics suggest a company facing significant headwinds.

InvestingPro data indicates a stark revenue growth over the last twelve months as of Q3 2023, with a 49.92% increase, which could be seen as a positive signal for potential investors. However, the company's gross profit margin during the same period stands at an alarming -678.83%, reflecting costs that far exceed revenues. Moreover, the company's operating income margin is deeply negative at -6078.31%, highlighting the challenges in achieving profitability.

InvestingPro Tips for TRNR suggest caution, as the company operates with a significant debt burden and may have trouble making interest payments on its debt. Additionally, while analysts anticipate sales growth in the current year, they do not expect the company to be profitable. These factors, combined with a price that has significantly fallen over the last year, underscore the risks associated with investing in TRNR.

For readers looking for a deeper dive into TRNR's financial health and future prospects, InvestingPro offers additional insights. There are 15 more InvestingPro Tips available that provide valuable context and analysis for investors considering TRNR. To access these tips and more, use the coupon code PRONEWS24 to get an additional 10% off a yearly or biyearly Pro and Pro+ subscription at InvestingPro.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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