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3 theses that will drive Ethereum and Bitcoin in the next bull market

Published 11/10/2023, 12:57 PM
Updated 11/10/2023, 02:40 PM
© Reuters

After 2021, we entered an era in cryptocurrency where people stopped talking only about financial decentralization and started to broadly discuss the tokenization of everything, thanks in part to nonfungible tokens (NFTs).

This shift represents a critical perspective that is set to guide three theses for the upcoming bull market. To fully grasp these theses, it is crucial to understand that everything is data. Money is data. Your engagement with a brand is data. Your credentials are data. The ticket for your favorite show is data.

Comparison of gas fees before and after EIP-4844. Source: IntoTheBlock
The Technology Adoption Life Cycle highlighting the chasm between early adopters and the mainstream market. Source: "Crossing The Chasm" by Geoffrey A. Moore
Lugui Tillier is the chief commercial officer of Lumx Studios, a Web3 studio that counts BTG Pactual Bank, the largest investment bank in Latin America, among its investors. Lumx Studios has previous Web3 cases with Coca-Cola (NYSE:KO), AB InBev, Nestlé and Meta (NASDAQ:META). The author holds investments related to the Ordinals Protocol, though none named in this article.

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