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Soft Computing provides data science, digital marketing, and big data technology services. It offers consulting, change management, digital consulting, DMP and Web marketing, project management, and customer services; big data, business intelligence, service center, data lake ready, digital, and TMA services; and marketing strategy, data science, data quality, machine learning, satisfaction and UX, and soft marketing ready services. The company serves insurance, automotive, B2B, bank, specialized retail, food retail, e-commerce, luxury, media, consumer products, life sciences, telecoms, tourism, transport, and utilities/energy sectors. Soft Computing was founded in 1985 and is based in Paris, France. As of February 7, 2019, Soft Computing operates as a subsidiary of Multi Market Services France Holdings SAS.
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