Tableau Software (NYSE:DATA) recently announced the acquisition of Empirical Systems, a MIT spun off Artificial Intelligence (AI) startup, for an undisclosed amount.
Empirical Systems with the help of its unique analytics engine, automates data modeling and quickly unlocks the analysis of complex statistical models. The platform helps users extract and analyze a variety of information and patterns without the need for technical expertise.
This acquisition resonates with Tableau Software’s mission to “help people see and understand data.”
How is Tableau Poised to Benefit?
Tableau Software, which provides analytics and data visualization software, is expected to expand its customer base with this recent acquisition. Notably, the company added 3,900 customers in the last reported quarter.
With the help of Empirical’s AI and Machine learning tools, users can gain deeper insight into their data by testing various conditions automatically. They can also easily predict trends from past data and identify unknown correlations to discover the key factors responsible for existing problems, saving considerable time and money.
Moreover, we believe the availability of the recently launched data preparation software, Tableau Prep and Empirical’s powerful AI tools will help meet increasing demand for data extraction as well as real-time analysis. This will eventually boost adoption rate, thereby driving top-line growth.
Moreover, the addition of Empirical Systems’ AI tools to Tableau’s existing platform will aid the latter to compete against large business intelligence product providers such as Amazon (NASDAQ:AMZN) and Microsoft (NASDAQ:MSFT) .
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