At the Snapdragon Summit today, Qualcomm (NASDAQ:QCOM) introduced its latest and most powerful PC processor, the Snapdragon X Elite. This new chip, designed for Microsoft (NASDAQ:MSFT) Windows-based laptops, is claimed to surpass Apple's (NASDAQ:AAPL) Mac chips in certain tasks.
Anticipated for release in laptops next year, the X Elite focuses on enhanced AI functionalities such as summarizing emails, writing text, and generating images.
This announcement follows reports of Microsoft urging Qualcomm and other tech giants to produce chips for AI-enhanced Windows features.
Qualcomm aims to challenge Apple, which has seen a significant market share increase in laptop and desktop computers since launching its custom-designed chips in 2020.
Qualcomm asserts the X Elite outperforms Apple's M2 Max chip in speed at some tasks and both Apple and Intel (NASDAQ:INTC) PC chips in energy efficiency. However, its standout feature, according to Qualcomm Senior VP, is the capability to process AI models with 13 billion parameters, making it exceptionally advanced for AI text or image generation tasks. The Senior VP emphasized the unparalleled speed of these models, stating, "No one else in the world can do that" on a laptop.