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Hilton acquires Bluegreen Vacations, stock soars despite industry struggles

EditorVenkatesh Jartarkar
Published 11/06/2023, 10:05 AM
Updated 11/06/2023, 10:05 AM
© Reuters.

Hilton Grand Vacations (NYSE:HGV)' recent acquisition of timeshare operator Bluegreen Vacations (NYSE:BXG) for $1.5 billion, including debt, has triggered a significant surge in Bluegreen's stock. Today, the shares soared by 106% to $73.10 per share following the announcement of the deal. Hilton agreed to pay $75 per share for Bluegreen, a company with over 200,000 customers owning vacation interests at resorts in locations such as Orlando, Fla., Panama City Beach, and the Smoky Mountains.

The timeshare industry is currently facing challenges primarily due to an increase in intercontinental travel and concerns about consumer health and large discretionary purchases. Despite these struggles, the acquisition has been viewed favorably by the market for Bluegreen.

Conversely, Hilton's own shares have experienced a 6% decline this year, adding to a 3% overall fall. This downward trend is not isolated to Hilton alone. Marriott Vacations Worldwide's shares have also seen a significant drop, plunging by nearly 39%.

The acquisition comes at a time when the timeshare industry is grappling with changes in travel trends and consumer behavior. It remains to be seen how this strategic move will impact Hilton's performance in the long run.

InvestingPro Insights

Following the recent acquisition of Bluegreen Vacations by Hilton Grand Vacations, InvestingPro provides valuable insights. According to InvestingPro's real-time data, Hilton Grand Vacations (HGV) has a market cap of $3.73 billion, a P/E ratio of 11.14, and a revenue of $3.69 billion as of Q2 2023. The company's revenue growth for the same period is 14.3%.

InvestingPro Tips for HGV highlight that the management has been aggressively buying back shares and the company has been consistently increasing earnings per share. Analysts predict the company will be profitable this year, which is a positive sign despite the recent challenges in the timeshare industry.

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On the other hand, Bluegreen Vacations (BVH) operates with a significant debt burden, as per InvestingPro Tips. The company's market cap stands at $1.24 billion, with a P/E ratio of 9.71, and a revenue of $989.56 million as of Q2 2023. The company's revenue growth for the same period is 14.8%. Despite the high return on invested capital, the company is quickly burning through cash which could potentially force dividend cuts.

In conclusion, both companies are facing their own unique challenges in the timeshare industry. It will be interesting to see how these InvestingPro insights play out in the future. For more in-depth analysis and tips, consider exploring the InvestingPro platform which offers numerous additional insights.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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