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Box, Microsoft announce partnership to co-sell products

Published 06/27/2017, 09:53 AM
© Reuters.  Box, Microsoft announce partnership to co-sell products
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  • Box (NYSE:BOX) and Microsoft (NASDAQ:MSFT) announces an expanded partnership to offer the former’s cloud content management to the latter’s Azure enterprise customers.
  • The companies will cooperate to co-sell Box with Azure and will work to integrate Azure’s AI and machine learning tech with Box’s content management platform.
  • Box’s document storage service competes with some Microsoft Office 365 products and uses Amazon (NASDAQ:AMZN) Web Services, Azure’s competitor, as a backup.
  • But Box counts about 96% of the Fortune 500 as clients, according to Recode, and Azure has about 95% of the enterprise productivity market, so the pairing makes sense.
  • Bos shares are up 1.78%.
  • Now read: Microsoft's 'Me Too' Smart Speaker


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