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BofA Securities initiates Asana with buy, sets $25 stock target

EditorNatashya Angelica
Published 02/26/2024, 10:58 AM
Updated 02/26/2024, 10:58 AM
© Reuters.

On Monday, BofA Securities launched coverage on Asana (NYSE:ASAN), a work management platform, with a Buy rating and a stock price target of $25.00. The new assessment points to the firm's belief in the company's growth potential, emphasizing the opportunity for expansion within its existing customer base.

Asana, which provides software solutions for team collaboration and project management, is seen as having a "show-me story" with a compelling risk-reward profile at its current market position. BofA Securities highlights that Asana's core customers have around 80 million total employees, while only 3 million are paid users. This gap indicates a significant opportunity for Asana to increase its topline growth by deepening market penetration.

The firm's analysts are optimistic about Asana's financial outlook, projecting revenues that surpass the consensus estimates by 3% for the fiscal year 2025 and by 6% for the fiscal year 2026. This positive stance comes despite potential concerns in the tech industry, such as workforce reductions, which the analysts believe are already factored into investor expectations.

Asana's growth prospects are underlined by the potential for increasing its paid seat count among the existing customer base. BofA Securities' coverage initiation suggests confidence in Asana's ability to capitalize on the underpenetrated market and drive revenue growth in the coming years.

The Buy rating and $25 price target set by BofA Securities reflect a vote of confidence in Asana's strategic direction and its capacity to outperform in the market. This coverage could be an influential factor for investors as they evaluate the company's stock performance and future potential.

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