- Hello Sunshine collaborates with World of Women (WoW) to adapt NFTs into show business.
- Hello Sunshine’s Founder Reese Witherspoon has expressed her excitement and optimism about this step, as she also showed her support to WoW.
- World of Women’s next NFT collection will be released in 2022.
As a step forward into show business, actress Reese Witherspoon’s media company Hello Sunshine has partnered with Web3 community World of Women (WoW) on Feb 17. This collaboration aims to adapt the WoW NFTs into movies and TV shows.
World of Women X Hello SunshineThis major partnership signs a new beginning for WoW: Feature films, scripted and unscripted TV series, live events, powerful stories
We couldn’t have dreamed of a better partner than @hellosunshine @ReeseW to bring our vision to life pic.twitter.com/KUz0V4vqlN
— World of Women (@worldofwomennft) February 17, 2022
This partnership involves Hello Sunshine building a universe and media franchise out of the WoW characters. These include movies, scripted, and unscripted TV series, live events, etc. This partnership is yet another indicator of NFTs’ rising popularity and a chance to dig up possibilities that are yet to be discovered.
The project also has a special side to it that supports women all around the world, since the two involved parties are interested in supporting and providing equal chances for all.
This collaboration came as no surprise, since Witherspoon has always expressed her support to World of Women and their mission. She even made her profile picture an NFT from WoW’s collection.
Witherspoon said:
While the crypto and NFT space is largely dominated by men, there are inspiring leaders like World of Women creating incredible communities for women during this massive shift for media and technology. We’re proud to partner with WoW to expand their universe of characters and to develop innovative scripted and unscripted content. We look forward to engaging with the remarkable WoW community at every step of this partnership and creating opportunities for WoW holders to work collaboratively with Hello Sunshine on transforming the WoW art into powerful stories.
Along with this partnership, World of Women (WoW) also announced that their new NFT collection will be released in 2022. The company’s NFTs can sell for six figures and have already generated over $120 million in trading.
This collaboration comes as a chance for both parties to find a new narrative into show business and create more chances for female artists all around the world.