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VTEX unveils new commerce tools at major event

EditorEmilio Ghigini
Published 04/11/2024, 09:24 AM

NEW YORK - VTEX (NYSE: VTEX), a leading global commerce platform for B2C and B2B brands, has introduced a new suite of products at VTEX DAY, one of the world's largest digital commerce events, held on April 11 and 12. The New York-based company's latest offerings are designed to help retailers and brands maximize sales and increase operational margins in a challenging high interest rate environment.

The products announced today include the VTEX FastStore Update, which will now be available for B2B storefronts, offering features like custom catalogs and contract pricing. FastStore aims to revolutionize store creation with its suite of commerce-optimized components and integrations, front-end platform, and a Headless CMS for content management.

Furthermore, VTEX has launched FastCheckout, which aims to reduce cart abandonment rates and improve conversion by integrating with VTEX Headless CMS. The VTEX Ad Network is introduced to connect customers with advertising partners using AI-driven targeting, while the VTEX Data Pipeline enhances data connections for AI utilization, allowing enterprises to access commerce data efficiently.

Security is also a focus, with the introduction of VTEX Shield to protect sensitive data and monitor security threats. The Delivery Promise feature uses advanced algorithms to provide tailored delivery options and dates, and VTEX WhatsApp Campaigns offers personalized sales conversions through Meta (NASDAQ:META)'s WhatsApp Business.

VTEX is also integrating AI technology across its solutions, including Intelligent Search to optimize search results, Live Shopping with AI Chat for interactive shopping experiences, and streamlined Pick and Pack operations for fulfillment. Shipping Insights is another feature providing real-time visibility into shipping processes.

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In addition to these new products, VTEX has made enhancements to its Marketplace features and the VTEX Sales App, aimed at reducing operational burdens and accelerating time-to-revenue for sellers. The VTEX Personal Shopper now integrates support channels and sales directly into the platform.

These innovations from VTEX are part of its commitment to empowering enterprise customers, IT teams, and business teams with high-quality, user-friendly solutions that drive conversion rates and maximize end-user retention. Interested parties can learn more about VTEX's new products at the upcoming VTEX Vision digital product showcase scheduled for April 23, 2024.

This news is based on a press release statement from VTEX.

InvestingPro Insights

As VTEX (NYSE: VTEX) continues to innovate and expand its suite of digital commerce solutions, potential investors and current shareholders might be interested in the company's financial health and market performance. With the latest product announcements poised to impact the company's operational margins and sales, here's a look at some critical data and tips from InvestingPro that could inform investment decisions.

The company's market capitalization stands at a robust $1.56 billion, reflecting a significant presence in the commerce platform sector. Despite not being profitable over the last twelve months, VTEX holds more cash than debt on its balance sheet, which is a positive sign of financial stability. This is particularly relevant as businesses navigate through a high interest rate environment, where liquidity is king.

Investors might also be encouraged by the fact that analysts predict VTEX will become profitable this year. This forward-looking optimism is coupled with a high return over the last year, with a price total return of 129.95%. Moreover, with a substantial 72.58% price uptick over the last six months, the company's stock has shown strong momentum.

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On the valuation front, VTEX is trading at a high revenue valuation multiple and a Price / Book multiple of 6.5 as of the last twelve months ending Q1 2023. This suggests that the market has high expectations for the company's growth and future earnings potential.

For those considering adding VTEX to their portfolios, or for current investors looking to deepen their analysis, InvestingPro offers additional insights. There are nine more InvestingPro Tips available for VTEX, which can be accessed by visiting InvestingPro's dedicated VTEX page. Plus, use the coupon code PRONEWS24 to get an additional 10% off a yearly or biyearly Pro and Pro+ subscription, providing a comprehensive toolkit for making more informed investment decisions.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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