On today’s episode of the Tech Talk Tuesday podcast, Content Writer Ryan McQueeney discussed the latest trend in the social media industry: original programming. Find out how the leaders in this space are working to create exclusive content for their own platforms right now!
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Competing Visions
We’ve now seen three different original content plans emerge over the past week or so. First of all, we know that Twitter (NYSE:TWTR) is working to launch a 24/7 news streaming service in partnership with Bloomberg.
We also know that Snap Inc. (NYSE:SNAP) is setting up deals with massive media companies to create new three to five minute shows for its Snapchat platform. These exclusive shows will work to add to existing TV show brands.
In the latest bit of news, we’ve learned that Facebook (NASDAQ:FB) is planning to launch its own TV-like concept as early as this summer. The social media behemoth is apparently working to produce shows that are on par with the quality of Netflix’s (NASDAQ:NFLX) “House of Cards.”
So which plan is the best? Will Facebook take notes from both of its competitors’ ideas and eventually crush them? Is this how Facebook plans to continue dominating the social media landscape for years to come? Find out by tuning into this week’s show!
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As always, thanks for listening to the Zacks Tech Talk Tuesday Podcast; we will see you next time!
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