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Wayfair stock upgraded to strong buy, target set at $65 by Raymond James

EditorNatashya Angelica
Published 02/16/2024, 04:56 AM
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On Friday, Raymond James made a notable change in its stance on Wayfair (NYSE:W), upgrading the online furniture retailer from Market Perform to Strong Buy and setting a new price target of $65.00. The firm's change in opinion is driven by two primary factors: an anticipated stabilization in demand trends for the U.S. furniture industry and the impact of Wayfair's recent cost-cutting measures on its profitability.

The analyst pointed out that after a challenging period post-COVID, there are indications that the demand for furniture is approaching a low point, with expectations that U.S. furniture sales in 2023 could be comparable to levels seen in 2015/2016 when adjusted for inflation. This assessment comes despite a 12% decline in Wayfair's stock since the beginning of the year, which the analyst believes has led to lowered expectations for the company's fourth-quarter results from 2023.

Furthermore, the firm has taken note of Wayfair's cost-cutting initiatives, which are expected to significantly boost the company's EBITDA as the market demand recovers. Although the recovery in home furnishings demand may be gradual, similar to the post-2008/2009 period, the analyst is encouraged by the company's strategic moves to improve profitability.

The report also highlights that, with Wayfair's stock down 11% year-to-date and trading at approximately 0.7 times Raymond James' 2024 sales estimate—well below the five-year median of 1.1 times—the risk/reward setup for the medium term appears very attractive to the firm.

In conclusion, the upgrade reflects a positive outlook on Wayfair's ability to navigate through the current market conditions and emerge with stronger financial performance, driven by both market stabilization and internal cost management efforts.

InvestingPro Insights

Raymond James' recent upgrade of Wayfair (NYSE:W) to Strong Buy with a price target of $65.00 reflects a belief in the company's potential for recovery and growth. Supporting this perspective, InvestingPro data provides additional context to the company's current financial position and future prospects.

InvestingPro Data indicates a Market Cap of approximately $6.16 billion, which is substantial, yet the company's P/E Ratio stands at -6.59 for the last twelve months as of Q3 2023, signaling that Wayfair is not currently profitable. Moreover, the Revenue Growth for the same period was slightly negative at -3.06%, suggesting that the company has faced challenges in increasing its sales.

On the operational side, Wayfair has managed a Gross Profit Margin of 30.16%, a healthy figure that could offer some cushion as the company works on its cost-cutting measures. However, the Operating Income Margin is negative at -7.44%, reinforcing the need for the cost-cutting initiatives highlighted by Raymond James.

InvestingPro Tips highlight that the stock price has been volatile and has taken a significant hit over the last six months, with a Price Total Return of -29.45%. This could align with the analyst's view that the stock is currently undervalued. Additionally, Wayfair's short-term obligations exceed its liquid assets, which could be a point of concern for investors considering the company's ability to meet its immediate financial obligations.

For those looking for more in-depth analysis, there are additional InvestingPro Tips available on the platform. For instance, 12 analysts have revised their earnings downwards for the upcoming period, and analysts do not anticipate the company will be profitable this year. These insights could be crucial for investors trying to gauge the company's near-term financial health.

To explore these insights further and gain access to a comprehensive set of InvestingPro Tips, interested readers can visit https://www.investing.com/pro/W. Remember to use coupon code PRONEWS24 to get an additional 10% off a yearly or biyearly Pro and Pro+ subscription. There are 5 more InvestingPro Tips available, which could provide a deeper understanding of Wayfair's financial trajectory and investment potential.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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