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Salesforce shares maintain buy rating from Deutsche on AI optimism

EditorEmilio Ghigini
Published 02/20/2024, 05:37 AM
© Reuters
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On Tuesday, Deutsche Bank maintained a positive outlook on Salesforce.com, Inc. (NYSE:CRM), reiterating its Buy rating and a price target of $330.00. The firm's stance is buoyed by encouraging fourth-quarter checks, which underline confidence in the company's artificial intelligence capabilities in customer relationship management (CRM).

Salesforce, a leader in CRM solutions, has been integrating AI technologies to enhance its offerings, a move that Deutsche Bank views favorably. The analyst's comments suggest that the company's recent performance and strategic direction are aligning with market expectations for growth in the AI-driven CRM space.

The reiterated price target of $330.00 reflects the investment firm's assessment of Salesforce's value and potential in the current market. This target remains unchanged, signaling steady confidence in the company's trajectory.

Salesforce's commitment to leveraging AI in its CRM solutions is part of a broader industry trend towards incorporating advanced technologies to improve business processes and customer engagement. The analyst's remarks indicate that Salesforce is well-positioned to benefit from this shift, given its established presence and ongoing innovation in the market.

Investors and market watchers will likely keep a close eye on Salesforce's performance in the upcoming period, as the company continues to navigate the competitive landscape of AI-enhanced CRM solutions. The endorsement from Deutsche Bank underscores the company's prospects in a rapidly evolving sector.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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