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Experience-to-earn is the gateway for NFT mainstream adoption

Published 02/12/2022, 01:11 AM
Updated 02/14/2022, 03:00 AM

An experience-to-earn (E2E) nonfungible token (NFT) ecosystem rewards people on-chain for doing everyday activities, bringing new forms of value creation to everyone. This was previously reserved for invested gamers in play-to-earn (P2E) worlds.

While P2E has experienced a record-breaking year ($4.5 billion in-game NFT sales, according to the recent DappRadar report), most blockchain games still rely on some level of skill such as battling, breeding or collecting strategy that attracts gamers with the downtime, temerity and sometimes some starting funds to invest — prerequisites that can put off any non-gamer from entering NFTs to earn.

Bianca Musico has a background in advertising and she is a co-founder at AM8, covering the creative developments of the project including creative production, community relations, product and communications strategy. She’s passionate about NFT technology and the power it has to evolve industries. She co-founded AussieMates with her brother after seeing the gap in projects successfully merging physical and digital experiences. She enjoys music, sport and performance art outside of work.

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