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Acura Metaverse: Integra NFT and First-ever Virtual Auto Showroom

Published 03/28/2022, 09:15 AM
Updated 03/28/2022, 09:30 AM
Acura Metaverse: Integra NFT and First-ever Virtual Auto Showroom

  • Acura launches a limited edition Integra NFT for the first 500 customers who reserve a new 2023 Acura Integra.
  • Acura is the first automaker to enter the metaverse and open a digital showroom called ‘Acura of Decentraland.’
  • The digital showroom is open to all visitors and it is not required to have an NFT ownership for entry.

Acura announced the launch of its first-ever next-generation 2023 Integra NFT in celebration of Integra’s return to the Acura lineup. The firm is the first automaker to open a digital showroom in the metaverse.

Notably, only the first 500 customers to reserve the 2023 Acura Integra at Acura.com/Reserve1 will have the opportunity to claim the limited edition NFT.

The Integra NFT is designed by 3D artist Andreas Wannerstedt. As a result, the unique Acura NFT will feature the surreal textures and colors Wannerstedt is known for. Each NFT will be a unique artistic representation of the next-generation Integra.

Notably, the Acura digital showroom in the metaverse is called Acura of Decentraland.

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