Who Should Invest On A Robo Platform?

You’ve navigated the post-college entry into the professional world and reached financial independence. You have diligently stashed away a few hundred dollars a month after covering life essentials. You know with investing you will be able to afford a shiny new car or buy a house sooner than without investing.

But how do you put your money to work? Robo investment platforms are the latest major technology innovation for individual investors. We identify a dozen leading U.S. robo investment platforms in our new book, The Little Book of Robo Investing: How To Make Money While You Sleep, including Betterment, Vanguard and Wealthfront. We also explain how investors can best use the platforms to make top-quartile returns.

Robo investing platforms are websites or mobile apps that let you invest well, even if you have little time. These innovative software tools implement proven investment strategies backed by research and put your money on auto-pilot to make more money at a bargain price. The platforms enable almost everyone, including newly minted professionals, young parents and people looking toward retirement, to invest for the long term, buy individual stocks and trade for free to supplement their portfolios, and invest in alternative assets like crypto currencies. Many robo platforms offer tax-reduction strategies and cash accounts.

Suppose you are a high-flying executive in a demanding industry but your success comes with a catch, excruciating hours. You work 12 hours a day on weekdays and also work on weekends, layed with last-minute high-stake work trips. It’s never-ending exhaustion. Your bank account has ballooned into a handsome amount, sitting uninvested. You are financially savvy in knowing the missed opportunity of the uninvested cash when the market is on a tear, and you enjoy stock picking to a certain extent.

However you have no time to truly care for your money. Sleep deprived, you barely have time to attend to yourself. Even if you manage to squeeze out spare time on weekends, biking along tree-lined mountain trails or coaching your kid’s baseball team are much more joyful than being tied to the markets. You can’t help asking: “How can I invest well with minimum time so I can have fun with stocks when I want to, but still prioritize my other interests?”

You might have already talked to a financial advisor and encountered a few challenges, for examples –

• You  were turned away because you don’t meet financial advisors’ typical account minimum of $100,000
• You will be charged 1% annual fee on the assets managed by financial advisors. 1% might sound like a small number but 1% annual fee on the assets is not. Robo investing platforms, in contrast, typically charge .25% ~ .35% annual fee.

To discover whether robo investing platforms are the right tools for you, The Little Book of Robo Investing: How to Make Money While You Sleep is a short and delightful read, and you will set up your money on auto-pilot to make more money effortlessly over time.