Retail customer analytics win
Wandisco Plc (LONDON:WAND) has announced a further big data deal, with dunnhumby, the Tesco-owned customer analytics company. This follows November’s win with a global credit card/financial services company and Q3’s deal with a Fortune 100 technology supplier. The diversity of these three customers highlights the breadth of WANdisco’s addressable market and the range of use cases into which its technology can be applied.
WANdisco has announced a big data win with dunnhumby, the Tesco-owned customer analytics and insights company. dunhumby’s clients include Casino, Procter & Gamble Company (NYSE:PG), Royal Dutch Shell A (NYSE:RDSa) and Coca-Cola Company (NYSE:KO) and the business analyses data from over 350 million people across 28 countries. The deal is worth $475k over three years although this could scale up as the deployment is extended to more nodes. We understand that dunnhumby has been running a Hadoop deployment for around two years and that the ability of WANdisco’s technology to improve both resilience and performance were key factors in the purchasing decision. It is also the first deal to originate from WANdisco’s partnership with Oracle, announced in June 2014.
The deal brings the value of WANdisco’s announced big data bookings to $1.5m for this year, vs our FY14 estimate of $2.2m, although we understand the company is still working on closing others. Nevertheless, we see the range of customers and use cases for the deployments announced to date as encouraging. It is worth noting that key distribution vendor and WANdisco partner, Hortonworks, secured 292 big data customers after eight quarters of trading to September 2014, indicating that the addressable market for WANdisco’s technology is large and growing rapidly. Further big data deal flow remains the key catalyst, while evidence of initial deployments scaling up will become a key indicator further ahead.
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