Apple Inc, (AAPL) will not regret the amount paid for the purchase of specialized companies in 2014, which has increased almost twice compared with 2013. The experts of the Masterforex-V World Academy found out what purchases Apple intends to implement.
Apple has increased the amount on the acquisitions to $525 million this year.
During the period of the first fiscal quarter, Apple set aside $525 million for the acquisitions of companies. It is stated in company documents addressing the US Securities and Exchange Commission, as it was reported by an Apple Insider.
As analysts of the Masterforex-V World Academy noted, the amount of funds allocated for the purchase of other companies exceeded almost twice than in 2013, when Apple assigned for this purpose only $284 million. These series of transactions illustrate the policy of the Company when the acquired small startups are absorbed by the giant Company, because of its technology or new employees. All these units become Apple’s property and its products.
For example, one of the startups purchased in 2010 was later converted into a voice assistant, Siri and another startup helped Apple introduce the mobile advertising service, the iAd. We should name other largest and most important acquisitions of the Company, they are: the gesture recognition technology manufacturers Topsy Labs and PrimeSense, which were engaged in the development of this technology, the search engine Cue, and the mapping service, Broadmap.
According to experts of the Masterforex-V World Academy, Apple carefully seeks out the companies that can help it improve its own mapping service, introduced in 2012, as an alternative to the Google maps.
The information about the latest patents of Apple became known to our experts, which were recently registered. They are the sapphire screens, the parking search and the Velocity sensors. In December 2013 several media outlets picked up the news that Apple intended to cover the entire area of the next iPhone generation with specially designed sapphire crystal, and Tim Cook’s company will spend about $500 million for this.
Apple has already transferred 578 million dollars to GT Advanced Technologies – the manufacturer of heavy-duty glass with sapphire coating, for the creation of special furnaces, which power will allow creating sapphire containing materials for mobile devices.
As you know, sapphire crystal has a high degree of durability and it is extremely difficult to scratch it.