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Wall Street closes lower as ad tech, social media stocks drop

Published 07/22/2022, 07:25 AM
Updated 07/22/2022, 07:25 PM
© Reuters. FILE PHOTO: Traders work on the floor of the New York Stock Exchange (NYSE) in New York City, U.S., July 21, 2022.  REUTERS/Brendan McDermid

By Echo Wang

(Reuters) - U.S. stocks ended lower on Friday as disappointing earnings from Snap spooked investors and shares in social media and ad tech firms dropped, offsetting gains from card issuer American Express following an upbeat forecast.

Still, all three major indexes posted weekly gains despite Friday's losses with the tech heavy Nasdaq closing out the week 3.3% higher. The S&P 500 advanced 2.4%, and the Dow gained 2%.

Snapchat owner posted its weakest-ever quarterly sales growth as a public company, sending Snap Inc (NYSE:SNAP)'s shares down nearly 40%, while Twitter Inc (NYSE:TWTR) reversed earlier losses to add 0.8% following a surprise fall in revenue.

Other online companies that depend heavily on ads, such as tech giants Meta Platforms Inc and Alphabet (NASDAQ:GOOGL) Inc tumbled 7.6% and 5.6%, respectively, weighing on the Nasdaq.

Meta and Alphabet are set to post their earnings next week, along with mega-cap peers, including Apple Inc (NASDAQ:AAPL), Microsoft Corp (NASDAQ:MSFT) and Amazon.com Inc (NASDAQ:AMZN).

The S&P 500 communication services and information technology tumbled 4.3% and 1.4%, respectively, leading declines among the index's 11 sectors.

The Dow Jones Industrial Average fell 137.61 points, or 0.43%, to 31,899.29, the S&P 500 lost 37.32 points, or 0.93%, to 3,961.63 and the Nasdaq Composite dropped 225.50 points, or 1.87%, to 11,834.11.

"Earnings are coming in less bad than feared, but they're deteriorating from what we got used to and accustomed to over the last several quarters," said Bob Doll, CIO at Crossmark Global Investments.

With 106 of the S&P 500 companies having reported earnings through Friday morning, 75.5% have topped analyst expectations, below the 81% beat rate over the past four quarters, according to Refinitiv data.[L1N2Z31SC]

All eyes are on the Federal Reserve's meeting and second-quarter U.S. gross domestic product data next week. While the U.S. central bank is expected to raise interest rates by 75 basis points to curb runaway inflation, the GDP data is likely to be negative again.

Meanwhile, a survey on Friday showed that U.S. business activity contracted for the first time in nearly two years in July, deepening concerns about an economy stunted by high inflation, rising interest rates and dwindling consumer confidence.

“Economic data is coming in weaker.. kind of confirming the fact that a recession is highly likely over the next 12 months. And the markets is trying to figure out what that looks like with economic growth slowing significantly (and) the Fed in the midst of pretty aggressive tightening fiscal,” said Megan Horneman, chief investment officer at Verdence Capital Advisors in Hunt Valley, Maryland.

Verizon Communications Inc (NYSE:VZ) tumbled 6.8% after announcing it cut its annual adjusted profit forecast as inflation weighs. American Express Co (NYSE:AXP) rose 1.9% on strong earnings and an increased revenue forecast.

Volume on U.S. exchanges was 10.38 billion shares, compared with the 11.53 billion average for the full session over the last 20 trading days.

© Reuters. FILE PHOTO: Traders work on the floor of the New York Stock Exchange (NYSE) in New York City, U.S., July 21, 2022.  REUTERS/Brendan McDermid

Declining issues outnumbered advancing ones on the NYSE by a 1.43-to-1 ratio; on Nasdaq, a 2.49-to-1 ratio favored decliners.

The S&P 500 posted 1 new 52-week highs and 31 new lows; the Nasdaq Composite recorded 32 new highs and 74 new lows.

Latest comments

sujitkumar
sujitkumar
6287084035
6287084035
Musk will say buy and then he will earn again
Musk will buy stocks and then he will say ge will buy
Who uses SNAP anyway? And this toy stocks contagions google, sure?
follow what Pelosi does.... She is approving a commy payment to US chip producers, so her family went all in, we should too
doesn’t make it right and those that support it will personally benefit from it.
  I'm not saying anything pro or con the CHIPs bill.  But fewzettabytes was implying it's a Pelosi or Democrat only bill, and that's misleading.
Then you'll be in favor of Senator Elizabeth Warren's bill that would ban stock ownership by US lawmakers.
What a cool insane casino
Funny when the earning it’s better than fear so spike more than 2% now Snapchat an d Twitter make the market drop more than 2% google should much stronger than them but drop 7% what are fake market when r Tesla earning not strong but they sold bitcoin then up more than 10%
Yesterday at this point suddenly spike to 12640 so why surprise today next week 13000
I'll grab some popcorns to enjoy your dream movie
2PM breaker fires, and the curtain rises on the "late trade" magic show.  Biggest investment JOKE in the world.
when market goes up, you whine! when market comes off but bounce back a little bit, you whine also! the market doesn't move in a straight line if you still do not know! I've been hearing you complain and complain for so long and for every single post be it an up day or down day! I'm pretty sure you will have something to complain about even if tomorrow S&P goes to ZERO! You will be whining about why it's not negative value maybe!! You must be leading a very terrible life to be unhappy and whining everyday!!
Maybe he's just had enough of the sickening corruption and fraud on the American people.
the happy swing is over. dowjones will hit 30k again this week
Yes but it's Friday rn
Sell the snap.
Mmos want to blame snap a meager small cap *****..when in fact they just want to take weekly profits.
v reversed?
it says it all really, when the stock to keep the Dow afloat was a credit card company - folk are maxing out their cards all over as savings are depleted and many more are going into serious debt with car loan defaults on the massive rise - this is very gloomy for the US economy indeed - with the US and China economy about to crash rapidly into major recessions, the markets are going to tank - and tanking markets leads to less spending in a vicious cycle and more debt with higher interest rates just keeps the whole thing tanking badly - this is a perfect storm and way worse than 2008 when there was no crazy inflation - this is controlled demolition by the WEF of the global economy!!! Get ready for the great reset!!!
Now we have crazy Russian tyrant threatening nuclear WW III & crazy ex-potus & his cultists cheering Putin on.
"How's does it feel to be wrong?" You tell us.
Auto loan delinquencies are rising in the US. As federal pandemic era financial support has withdrawn, auoto loan delinquencies are close to pre-pandemic levels. It a reversion to normal.
Since when do we invest in Snap Chat and Twitter? Social sewers.
talk yourself out of recession and live in dillusion when the rate hikes happen. you will lose everything and it will happen very quick...then talk yourself out again why didn't you sell off and clear your folios before rate hike....
You will own nothing and be really really unhappy! Thanks Klaus!!
Manufactured "gain" protection mode in place, as another criminal comedy unfolds in the laughingstock of the investing world.  Can't wait to see the "late trade" shenanigan's unfold.  You just can't make this stuff up.  The global investment community is being schooled on how to defraud a population in broad daylight.
Can you do something about these bots? It is enough work to block all the political geniuses, also have to deal with these scam bots
Amen
fake news Fridays
What days for true news?
I think so
these companies are based on fluff
Truer words were never spoken
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