Sign up to create alerts for Instruments,
Economic Events and content by followed authors
Free Sign Up Already have an account? Sign In
Theavy Tit
Sep 17, 2020 3:14PM ET
ខ្ញុំចង់បានឡាននេះ
0
0
Quotes
All Instrument Types
- All Instrument Types
- Indices
- Equities
- ETFs
- Funds
- Commodities
- Currencies
- Crypto
- Bonds
- Certificates
Please try another search
💎 Access the Market Tools Trusted by Thousands of Investors Get Started
Ferrari gives GT bestseller a makeover with new Portofino M
Published Sep 16, 2020 08:57AM ET
Updated Sep 16, 2020 10:46AM ET
MILAN (Reuters) - Ferrari (NYSE:RACE) rolled out the Portofino M, a modified version of its top-selling gran tourer, on Wednesday as the Italian sportscar maker pursues a rapid turn over of new models despite the coronavirus crisis.
The new car, the first to be launched since Ferrari (MI:RACE) shut its operations for seven weeks during a COVID-19 lockdown, was launched online, with video presentations outlining its restyling and technical innovations.
The Portofino M convertible grand tourer (GT) features a redesigned powertrain, eight-speed gearbox and a five-position Manettino switch that includes a race mode.
Ferrari, best known for its high performance sportscars, is now aiming to increase sales of GTs, which are designed to be comfortable on longer road trips.
It has said previously that about 40% of total sales could come from GT models by 2022, up from 32%.
Enrico Galliera, Ferrari's chief marketing and commercial officer, told a virtual news conference that deliveries of the Portofino M would start in Europe from the second quarter of next year, with a starting price in Italy of around 206,000 euros ($244,000) - just above the standard Portofino.
After a record five new models last year - including the SF90 Stradale, Ferrari's first hybrid car in series production - the Portofino M is the seventh in a pipeline of 15 models promised in Ferrari's 2018-2022 plan.
"We're planning another launch before the end of the year and the remaining (seven) in the next two years. Despite some delays that occurred to our product development because of the closing down of the factories we're maintaining the plan as originally presented," Galliera said.
The carmaker, controlled by Exor (MI:EXOR), the holding company of Italy's Agnelli family, has also pledged that 60% of its cars sold by 2022 would be hybrid.
A full-electric model, however, is not expected until after 2025, as the battery technology requires more development and the group needs to prepare customers more used to roaring engines than a quiet drive.
($1 = 0.8436 euros)
Related Articles
Comments (2)
Kaveh Sun
Sep 16, 2020 11:04AM ET
Only 1% has extra 250k to buy one n they already have a similar. This may b some must have toy for them.
2
0
Add Chart to Comment
Confirm Block
Are you sure you want to block %USER_NAME%?
By doing so, you and %USER_NAME% will not be able to see any of each other's Investing.com's posts.
%USER_NAME% was successfully added to your Block List
Since you’ve just unblocked this person, you must wait 48 hours before renewing the block.
Report this comment
I feel that this comment is:
Comment flagged
Thank You!
Your report has been sent to our moderators for review
Add a Comment
We encourage you to use comments to engage with other users, share your perspective and ask questions of authors and each other. However, in order to maintain the high level of discourse we’ve all come to value and expect, please keep the following criteria in mind:
Enrich the conversation, don’t trash it.
Stay focused and on track. Only post material that’s relevant to the topic being discussed.
Be respectful. Even negative opinions can be framed positively and diplomatically. Avoid profanity, slander or personal attacks directed at an author or another user. Racism, sexism and other forms of discrimination will not be tolerated.
Perpetrators of spam or abuse will be deleted from the site and prohibited from future registration at Investing.com’s discretion.