Netflix director Ann Mather sells shares worth $1.56 million

Published 05/12/2025, 08:56 PM
© Reuters.

On May 9, Ann Mather, a director at Netflix Inc. (NASDAQ:NFLX), conducted a significant transaction involving the company’s common stock. Mather sold a total of 1,358 shares at a price of $1,150 each, amounting to a total sale value of approximately $1.56 million. This transaction was executed under a Rule 10b5-1 trading plan she adopted earlier this year. The sale comes as Netflix, now valued at $472.55 billion, trades near its 52-week high with an impressive 80% return over the past year.

In addition to the sale, Mather also exercised several non-qualified stock options. These exercises involved a total of 1,358 shares, with prices ranging from $201.07 to $359.93 per share, resulting in a total value of $375,002. Following these transactions, Mather no longer holds any shares of Netflix directly. The company maintains strong fundamentals with 15% revenue growth and a perfect Piotroski Score of 9, according to InvestingPro.

Investors often pay close attention to insider transactions like these, as they can provide insights into how company executives perceive the company’s future performance. While Netflix currently appears overvalued based on InvestingPro’s Fair Value analysis, the platform offers 20 additional key insights and a comprehensive Pro Research Report for deeper analysis of Netflix’s prospects.

In other recent news, Netflix has been making headlines with several developments. Moody’s Ratings upgraded Netflix’s senior unsecured notes to A3, highlighting the company’s strong operating performance, expanding profitability, and predictable free cash flow. Netflix is expected to maintain strong revenue growth and generate over $8 billion in free cash flow annually. BMO Capital Markets raised its price target for Netflix to $1,200, maintaining an Outperform rating, citing advancements in advertising and expected margin expansion as key factors. The firm noted Netflix’s introduction of an Ad Suite in the U.S., with plans for international expansion, which is anticipated to double ad revenue growth in 2025.

In addition, Citi maintained a Neutral rating on Netflix with a $1,020 price target, addressing potential impacts from President Trump’s proposed 100% tariff on international films and shows. The firm suggested that while the tariffs could significantly affect earnings, Netflix’s strategies might mitigate financial risks. Meanwhile, Netflix announced a major overhaul of its TV app interface and the introduction of generative AI to the iOS mobile platform, aiming to enhance user experience and maintain market share. The company plans to introduce personalized recommendations and a vertical feed for easier content discovery.

BMO Capital Markets also reiterated its positive stance on Netflix, forecasting an increase in ad frequency and emphasizing the company’s focus on integrating shows, movies, and games. Despite the competitive environment, Netflix’s strategic moves, including its focus on high-quality content and innovative user experiences, are seen as efforts to maintain its competitive edge and drive future growth.

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