Investing.com -- The German Retail Trade Association (HDE) announced on Monday that the demand for online retail in Germany is on the rise, despite a subdued consumer sentiment.
This has led the association to revise its 2025 forecast for online retail revenue upward.
The HDE now predicts that online retail revenue in Germany for 2025 will grow by 4% year on year to reach 92.4 billion euros ($103.6 billion).
This is a 1% increase from their earlier forecast of a 3% growth rate.
The deputy head of HDE, Stephan Tromp, stated that online retail is once again the main driver of retail growth in Germany, after several years of weak performance.
The HDE also noted that there has been especially strong growth in online shopping for food and drugstore goods.
The association did not provide any specific reasons for this uptick in demand or the revised forecast.
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