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Ticketmaster selects Flow blockchain for minting NFT event tickets

Published 08/31/2022, 04:59 PM
Updated 08/31/2022, 06:40 PM
Ticketmaster selects Flow blockchain for minting NFT event tickets

Ticketmaster selects Flow blockchain for minting NFT event tickets

According to Flow, a digital engagement layer-1 blockchain created by Dapper Labs, Live Nation's subsidiary Ticketmaster has unveiled nonfungible tokens (NFTs) tickets for event organizers minted on its blockchain. The primary purpose of the NFT tickets will be for commemorative value. But aside from being used as mementos, they can also be used as proof of attendance at notable concerts.

However, such virtual commemorative tickets are not valid for entry. One still needs to show a purchased ticket with a bar code from Ticketmaster or Live Nation for entry. As told by Live Nation, it selected the Flow blockchain based on its eco-friendly nature, claiming that creating an NFT on Flow uses less energy than doing a Google (NASDAQ:GOOGL) search or making an Instagram post.

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