Breaking News
Ad-Free Version. Upgrade your experience. Save up to 40% More details

Defense Launch CEO on Role of Trust and Partnership in a Scam-Free ICO Launch

CryptocurrencySep 24, 2021 07:00AM ET
Saved. See Saved Items.
This article has already been saved in your Saved Items
Defense Launch CEO on Role of Trust and Partnership in a Scam-Free ICO Launch

Trust certainly plays an important role in every organization and it plays an even more crucial one in any scam-prone industries.

Without any doubt, the issue of trust in the cryptocurrency industry has grown so critical that it beckons for immediate attention, especially considering that a vast digital ecosystem of entrepreneurship is springing up with cryptocurrency digital infrastructure at its core.

For instance, (quoting Deutsche Bank (DE:DBKGn)) ranked Bitcoin as the third-largest currency in the world, claiming that it’s too “important to be ignored.” Interestingly, Bitcoin is just one of the over 5,000 cryptocurrency assets available around the world, as reported by Statista.

Sadly, amidst this rapid growth within the cryptocurrency industry, there has also been an alarming rate of scams, particularly in the area of initial coin offerings (ICO), which have seen overwhelming involvement recently.

However, while this has persisted for a long time, Defense Launch, a blockchain-based platform that aims to rebuild trust in the crypto sector, wants to make a difference, leveraging trust and partnership.

In an exclusive interview with DailyCoin, Rodrigo Lyra, the CEO at Defense Launch, said it is not enough to have their compliance team double-check every single project that will potentially launch on their platform, in order to build a 100% scam-free ICO launch platform.

Instead, Lyra mentioned that the first step is to establish a partnership.

“We will have to be a partner with the developer or with the company that will try to launch with us,” Lyra said, adding that there is a strict process to be followed by partners of Defense Launch.

When asked about the reason for imposing strict measures for potential partners, Lyra responded that even the most appealing initiative could be a potential scam; therefore, thoroughly evaluating each proposal is critical.

“About a year ago, my partners and I used to collectively participate in many early-stage crypto projects, so we were always on the lookout for new ICOs. However, even the most amazing initiatives with competent teams, evaluation, and core ideas turned out to be scams, much to our surprise. Regrettably, we invested more than $2 million and lost it all to scammers,” Lyra shared.

Building a Scam-Free ICO Launch Platform

One of the essentials for a scam-free crypto ecosystem, according to Lyra, is trust, which is a two-way process involving both the company and potential partners.

He went on to say that the company must first establish itself as a trustworthy entity and that the partners must be willing to trust in the process, and, more significantly, be trustworthy themselves.

“Even in the short while we have been around, we get a lot of developers or companies trying to pay us to just release their ICO before it even scales to an exchange.

Of course, that’s not an option for us because we will not accept money to release any project. Going by our compliance team, we have to choose only the most promising projects that we genuinely believe. This further implies that we must first, double-check the project, and if everything is okay, we become partners,” Lyra noted.

In terms of partner trust, Lyra emphasized that in order for a project to be trusted, its team as much as the entirety of the project must be transparent and not hidden from the public eye.

He then proceeded to mention that one of the first ways to identify a scam ICO launch is to see if the team is “fully doxxed.” By this, Lyra means that every member of the team behind a project must be published such that the general public can have access to information about them, and possibly have an idea of what they may be capable of.

“If you are watching an ICO go live, and everyone comes to talk about it in all the groups, Telegram groups, and you don’t even see who is behind the project - just go away,” Lyra noted.

Treating crypto investments as anonymous according to Lyra is one major strategy employed by most scammers because at the end of the day, “they simply just rug-pull you and go away and no one knows who they were.”

Taking Custody of Project Funds

To address the majority of the scam issues, the Defense Launch protocol will be taking custody of the funds of every single product launched on the platform.

According to Lyra, this will eliminate the chances of ICO scams given that their partners will be obliged to be accountable while sticking to their established goals.

“When we integrate an ICO project on our platform, we will have complete custody over any funds raised through the ICO. Each project will have its own wallet, and we will only release funds to the company or developer behind the project only if they fulfill the steps outlined in the whitepaper and roadmap,” Lyra said.

Similarly, the FGO guarantee fund paid by the integrated partner on the ICO launch platform is another component of the Defense Launch project where trust is crucial, especially from the partners’ perspective.

The FGO guarantee fund requires partners to pay 2% of every single transaction done on the hosted platform into Defense Launch’s own blockchain.

In the event of unforeseen occurrences, the reserve fund is meant to function as a safety net. While this is beneficial to all parties involved, such an arrangement necessitates a high level of trust from both parties.

On The Flipside

  • It might take time to trust a young startup that is very much at its pivotal stage for many crypto projects, especially the top players.
  • Defense Launch is yet to launch its own ICO, which may also slow down adoption at the onset.

Why You Should Care?

The crypto industry is still very prone to scams, and thus it is advisable as a developer or investor to leverage a platform like Defense Launch that provides a safety net for investments.

Watch the full interview here:


Join to get the flipside of crypto

Upgrade your inbox and get our DailyCoin editors’ picks 1x a week delivered straight to your inbox.

[contact-form-7] You can always unsubscribe with just 1 click.

Continue reading on DailyCoin

Defense Launch CEO on Role of Trust and Partnership in a Scam-Free ICO Launch

Related Articles

Add a Comment

Comment Guidelines

We encourage you to use comments to engage with other users, share your perspective and ask questions of authors and each other. However, in order to maintain the high level of discourse we’ve all come to value and expect, please keep the following criteria in mind:  

  •            Enrich the conversation, don’t trash it.

  •           Stay focused and on track. Only post material that’s relevant to the topic being discussed. 

  •           Be respectful. Even negative opinions can be framed positively and diplomatically. Avoid profanity, slander or personal attacks directed at an author or another user. Racism, sexism and other forms of discrimination will not be tolerated.

  • Use standard writing style. Include punctuation and upper and lower cases. Comments that are written in all caps and contain excessive use of symbols will be removed.
  • NOTE: Spam and/or promotional messages and comments containing links will be removed. Phone numbers, email addresses, links to personal or business websites, Skype/Telegram/WhatsApp etc. addresses (including links to groups) will also be removed; self-promotional material or business-related solicitations or PR (ie, contact me for signals/advice etc.), and/or any other comment that contains personal contact specifcs or advertising will be removed as well. In addition, any of the above-mentioned violations may result in suspension of your account.
  • Doxxing. We do not allow any sharing of private or personal contact or other information about any individual or organization. This will result in immediate suspension of the commentor and his or her account.
  • Don’t monopolize the conversation. We appreciate passion and conviction, but we also strongly believe in giving everyone a chance to air their point of view. Therefore, in addition to civil interaction, we expect commenters to offer their opinions succinctly and thoughtfully, but not so repeatedly that others are annoyed or offended. If we receive complaints about individuals who take over a thread or forum, we reserve the right to ban them from the site, without recourse.
  • Only English comments will be allowed.

Perpetrators of spam or abuse will be deleted from the site and prohibited from future registration at’s discretion.

Write your thoughts here
Are you sure you want to delete this chart?
Post also to:
Replace the attached chart with a new chart ?
Your ability to comment is currently suspended due to negative user reports. Your status will be reviewed by our moderators.
Please wait a minute before you try to comment again.
Thanks for your comment. Please note that all comments are pending until approved by our moderators. It may therefore take some time before it appears on our website.
Are you sure you want to delete this chart?
Replace the attached chart with a new chart ?
Your ability to comment is currently suspended due to negative user reports. Your status will be reviewed by our moderators.
Please wait a minute before you try to comment again.
Add Chart to Comment
Confirm Block

Are you sure you want to block %USER_NAME%?

By doing so, you and %USER_NAME% will not be able to see any of each other's's posts.

%USER_NAME% was successfully added to your Block List

Since you’ve just unblocked this person, you must wait 48 hours before renewing the block.

Report this comment

I feel that this comment is:

Comment flagged

Thank You!

Your report has been sent to our moderators for review
Disclaimer: Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. All CFDs (stocks, indexes, futures) and Forex prices are not provided by exchanges but rather by market makers, and so prices may not be accurate and may differ from the actual market price, meaning prices are indicative and not appropriate for trading purposes. Therefore Fusion Media doesn`t bear any responsibility for any trading losses you might incur as a result of using this data.

Fusion Media or anyone involved with Fusion Media will not accept any liability for loss or damage as a result of reliance on the information including data, quotes, charts and buy/sell signals contained within this website. Please be fully informed regarding the risks and costs associated with trading the financial markets, it is one of the riskiest investment forms possible.
Continue with Google
Sign up with Email