Crypto.com will air campaign in support of Ukraine during Academy Awards By Cointelegraph

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Crypto.com will air campaign in support of Ukraine during Academy Awards

Published Mar 25, 2022 03:36PM ET Updated Mar 26, 2022 03:40PM ET

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Crypto.com will air campaign in support of Ukraine during Academy Awards

Cryptocurrency exchange Crypto.com plans to use its ad time during the 94th Academy Awards on Sunday to air a TV spot regarding the humanitarian crisis in Ukraine.

In a Wednesday announcement, Crypto.com CEO Kris Marszalek said the exchange had partnered with the International Committee of the Red Cross, or ICRC, to launch a campaign aimed at helping those suffering under war-torn conditions in Ukraine. The CEO did not specify what the campaign would entail, but the platform already allows donations in crypto, fiat and nonfungible token purchases to the humanitarian network Red Cross Red Crescent. The exchange will match up to $1 million in donations until March 31.

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