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DOVER, N.J. - Casio America, Inc. has announced an innovative collaboration with Crocs, combining G-SHOCK’s renowned durability with the casual style of Crocs through a limited-edition collection. The collaboration introduces the new Echo Wave silhouette from Crocs with a glow-in-the-dark finish, marking the first time this design has been featured in a partnership. According to InvestingPro data, Crocs maintains a strong financial position with a market capitalization of $1.7 billion and holds more cash than debt on its balance sheet.
The collection’s highlight is a modular G-SHOCK timepiece that can be worn traditionally on the wrist or attached directly to the Crocs Echo Wave, offering a novel way to accessorize. The watch is designed with a shock-resistant structure, 200-meter water resistance, world time for 48 cities across 31 time zones, a 1/100-second stopwatch, countdown timer, five daily alarms, and double LED light for enhanced visibility.
Starting from May 27th, the G-SHOCK Echo Wave Bundle will be available for purchase at a retail price of $200 through select wholesale partners and online at Crocs.com. This release is expected to appeal to fans of both brands, merging practicality with a flair for fashion.
G-SHOCK is known for its tough watches, created with a vision of crafting timepieces that withstand extreme conditions. The watches are built to resist electric shock, gravity, low temperatures, vibration, water, and impact, embodying the brand’s philosophy of perseverance. Crocs, Inc. (NASDAQ: CROX), on the other hand, is recognized globally for its innovative casual footwear that promises comfort, style, and value, with distribution in over 80 countries through various sales channels.
This collaboration between G-SHOCK and Crocs represents a fusion of two cultural icons, aiming to offer consumers a unique product that stands out for its resilience and design. Trading at a P/E ratio of 41.65 and offering a dividend yield of 4.01%, Crocs continues to demonstrate strong market presence and shareholder value. The information in this article is based on a press release statement from Casio America, Inc.
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