Barclays sets Macy’s stock price target at $12, starts at Equalweight

Published 04/28/2025, 04:58 AM
Barclays sets Macy’s stock price target at $12, starts at Equalweight

On Monday, Barclays began covering Macy’s shares (NYSE:M), assigning an Equalweight rating and setting a price target of $12.00. According to InvestingPro data, the stock currently trades at a P/E ratio of 5.3 with a significant 6.53% dividend yield, suggesting potential value for income-focused investors. Analysis indicates the stock is slightly undervalued at current levels. The firm’s analysis acknowledges Macy’s current efforts to revitalize its business through the "Bold New Chapter" strategy, which includes enhancing service and merchandising in its Reimagined stores and reallocating capital from underperforming locations to the most profitable ones. These initiatives are expected to improve the company’s return on invested capital, which InvestingPro reports currently stands at 7%. The company maintains strong financial health with a current ratio of 1.43, indicating sufficient liquidity to meet short-term obligations.

Barclays noted that while Macy’s is taking appropriate steps to achieve positive growth, the department store sector faces persistent structural challenges. The firm also expressed concerns regarding the impact of a slowing consumer environment and cost pressures arising from additional tariffs. These factors could pose short-term obstacles for Macy’s.

The firm’s commentary suggests that although the tariff situation could present immediate difficulties, it might also eliminate weaker competitors in the long run. This could potentially position Macy’s as a dominant player in the department store sector. However, Barclays anticipates that it will require time for Macy’s to demonstrate the effectiveness of its strategy and to witness a consistent upward trend in comparable store sales.

Barclays’ cautious outlook reflects a broader sentiment of uncertainty within the retail industry, as companies like Macy’s navigate through a complex and evolving market landscape. The firm’s initiation of coverage on Macy’s with an Equalweight rating indicates a neutral stance, suggesting that the stock’s current valuation is in line with its assessment of the company’s prospects and industry conditions. InvestingPro subscribers can access 15 additional key insights about Macy’s, including detailed financial health metrics and comprehensive valuation analysis in the Pro Research Report, helping investors make more informed decisions in this challenging retail environment.

In other recent news, Macy’s announced the appointment of Thomas J. Edwards as the new Chief Operating Officer and Chief Financial Officer, effective June 22nd. This leadership change is part of Macy’s strategy to drive long-term growth and enhance shareholder value. Meanwhile, Goldman Sachs downgraded Macy’s stock from "Buy" to "Neutral," citing macroeconomic uncertainties and cyclicality risks. TD Cowen and Citi also adjusted their price targets for Macy’s, lowering them to $14, while Telsey Advisory Group set a target of $15, all maintaining cautious outlooks due to ongoing economic pressures.

Macy’s reported earnings per share that exceeded expectations, with $1.80 compared to the anticipated $1.54, although this was partly due to one-time adjustments. The company experienced a decline in owned comparable sales by 1.1%, not meeting expectations. Despite positive comparable store sales in luxury and beauty segments, Macy’s fiscal year 2025 projections indicate potential challenges, with expectations for flat or negative comparable store sales. Analysts note that Macy’s continues to modernize its operations and optimize its store portfolio but faces significant macroeconomic challenges. These developments reflect the complexities Macy’s is navigating in the current economic climate.

This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

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