Online retailer eBay Inc. (NASDAQ:EBAY) launched its much-awaited Green Monday deals to attract holiday buyers with huge discounts on various products.
It offers special deals including deep discounts on products like Apple (NASDAQ:AAPL) MacBook and MacBook Airs, Google (NASDAQ:GOOGL) Home Hub, David Yurman and Bose Soundtouch 10 Wireless Speaker, among others.
The move is expected to boost revenues as Green Monday is considered one of the biggest shopping days of the year for eBay. Moreover, the company assures to deliver goods in less than three days, with most of the goods being delivered free of cost.
Coming to price performance, eBay’s shares have lost 23.2% on a year-to-date basis against the industry’s rally of 1.6%.
Green Monday’s Contribution to eBay Sales
E-commerce has been driving holiday sales over the last few years, with an increasing number of consumers preferring to shop online.
With deep discounts and early delivery, Green Monday is a boon in disguise for both the company and holiday shoppers who are waiting for great last-minute deals to complete their shopping lists.
Starting 2007, the second Monday in December is regarded as Green Monday with the company recording one of its biggest sales days. Per Comscore, Green Monday deals led to total sales of $859 million in 2008, which increased significantly to $1.6 billion in 2016, reflecting its growing popularity.
In 2017, the company celebrated its 10th anniversary of Green Monday by launching deals every hour. Notably, Green Monday was as third-highest sales day for the company in the same year.
eBay Inc. Price and Consensus
With battery prices plummeting and charging stations set to multiply, one company stands out as the #1 stock to buy according to Zacks research.
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